Informed by millions of customer data on social media, our state-of-the-art technology and advanced artificial intelligence algorithms generate CX maps that are the most comprehensive maps in the industry containing hundreds of touch points for each segment of your target market. The interactivity of these maps allows you to envision new experience packages and employ them visually on the map itself to see their impacts on your customers. We will be your partners throughout this exciting journey.
Many of the Seemingly Irrational Decisions That Consumers Regularly Make can be Explained within their Social Ecosystem. Our Social Influence Maps, informed by millions of data points on social media and advanced natural language processing algorithsm, are Tremendous Assets for Companies that Want to Manage Social Aspect of Customer Experience. Equipped with the BrainMustard's Social Influence Maps, they can proactively manage the Social components of the Customer Experience Journey.
Traditional Research methods such as surveys and focus groups are too intrusive and hence futile in answering "why the consumers do what they do". They invoke a level of conscious thinking in the minds of the subjects that otherwise is absent during the natural decision making process that consumers go through. We, on the other hand, use advanced technologies to listen to the natural conversations of the consumers. Our clients call it enthnography on steroid.